Product

INSPIRED BY SPORT
SUPERCHARGED BY NATURE
SCIENTIFICALLY VERIFIED

BE A FORCE

SHOP FIND YOUR ENERGY FIT
Flower Design

WELLNESS PRODUCTS

ENGINEERED WITH NATURE'S
BIOENERGETICS
TO FIT YOUR SIGNATURE FREQUENCY

PHIA ENERGY WAVES REAL INGREDIENTS HOW TO USE PHIA
Phia Products

NATURAL ENERGIES IMPACT THE
WAY WE FEEL, THE WAY WE THINK,
AND HOW WE LIVE

Phia Product

QUANTUM NUTRITION

At Phia Lab, we ethically source botanical energies—sun-charged, soil-nurtured, and water-infused—from pristine fields, forests, and oceans worldwide. Our all-natural wellness products, free from synthetic additives, are scientifically formulated to align with your unique energy frequency. Supported by advanced bioenergetic research, Phia delivers quantum nutrition that nourishes your mind, body, and energy field—helping you achieve lasting vitality, inner harmony, and the power to be your strongest self.

DISCOVER THE SCIENCE
Founder

OLYMPIAN · ENGINEER · ALCHEMIST

Phia Lab’s founder, Michelle Roark, is a two-time Olympian, chemical engineer, bioenergetics scientist, certified perfumer, and wellness innovator. Inspired by her sports psychologist to fully experience the competitive ‘zone’ through all five senses, Michelle crafted her own signature scent of performance—leading to groundbreaking discoveries in bioenergetics and the science of natural wellness.

MEET OUR FOUNDER
Phia Divider

HOW TO USE PHIA PRODUCTS

Step
ENERGY FIT

Determine your signature frequency

Step 2
PHIA FOR LIFE

Select energy-charged products
that fit your lifestyle

Step 3
THE REGIMEN

Follow the Phia regimen to be the
best version of yourself

Phia Symbol

THERE'S A WAVE FOR YOU

At Phia Lab, our mission is to help you live with passion, radiate vitality, and unleash your true potential. Because every individual’s energy is unique, we’ve developed a proprietary Energy Spectrum that classifies botanical essences by their natural energy content. Take the Phia Energy Fit Guide to discover your signature frequency and explore energy-infused products designed to harmonize with your personal wave—empowering you to shine and truly be a force.

Find Your Energy Fit
Flower of Life with energy lines

220kJ/mol

SEE THE TREE
THROUGH THE FOREST
 

SHOP FOCUS
220

240kJ/mol

POP UP ON YOUR BOARD
AND ENJOY THE SURF

SHOP BALANCE
240

200kJ/mol

RIDE HANDS-FREE ON
THE ROLLER COASTER
OF LIFE

SHOP ADVENTURE
200

260kJ/mol

THINK BEYOND
 

SHOP IMAGINATION
260

180kJ/mol

ENGAGE IN THE
PRECIOUS PRESENT
 

SHOP GROUNDING
180

280kJ/mol

FLOAT LIKE A BUTTERFLY
STING LIKE A BEE

SHOP CHARISMA
280
Phia Philosophy
Phia Symbol

SUPERCHARGED BY NATURE
SCIENTIFICALLY VERIFIED

At Phia Lab, we harness the power of nature’s purest botanical ingredients—rich in complex molecular structures and natural energies that synthetic compounds cannot replicate. Through advanced bioenergetic science, our lab formulates high‑performance wellness products with precision mathematical ratios, enhancing natural energy frequencies to create our unique line of Energy Waves. Discover the Energy Wave that matches your personal frequency and experience targeted quantum nutrition that energizes your body and elevates your well‑being.

FORMULATED FROM THE BIOENERGETICS OF THE BOTANICAL WORLD

Moisturizing butters

5

Moisturizing butters
from the rainforest

Nut oils

8

Nourishing nut oils
from Africa

Tropical fruits

7

Antioxidant rich
tropical fruits

Botanical essences

89

Biological essences
from the botanical
world

Flower petals

600+

Flower petals in each
energy bouquet

Earth

50+

Countries sourced for
rare ingredients

NEVER TESTED ON ANIMALS, NO ARTIFICIAL PRESERVATIVES, FREE OF MEA, DEA,
DYES, PARABENS AND SULFATES, GLUTENS.

Flower Design

WHO BENEFITS FROM A PHIA REGIMEN?

Phia’s bioenergetic wellness products are designed for people from all walks of life: athletes like Michelle who excel on the slopes, dedicated nurses like Kristin supporting life-saving missions, creative leaders like Rico inspiring through dance and education, passionate educators like Mary shaping young minds, artists like Emily spreading joy through creativity, visionaries like Dawn and Garrett building transformative communities, and advocates like Shari balancing a legal career while uplifting children in need. Whatever your path, Phia aligns with your unique energy frequency to help you thrive.

TELL US YOUR PHIA SUCCESS STORY

SUBMIT YOUR STORY

WHAT PEOPLE ARE SAYING

Serum

Amazing Quantum Oil

I just really had to say how amazing this quantum body oil is. Nothing else compares. It actually helps me with anxiety when nothing else does. I’ve tried other body oils, and while they are nice and good quality, nothing compares to the healing effect of this oil. It is very nurturing and my skin… Read more

Katrina Nguyen
Serum

Energy Bouquet

This was the first product that I purchased and fell in love with these products. It helps me with anxiety and
centering myself and also smells amazing! I feel great after using this – I keep one in my purse and one in my
car!

Melissa Lyon
Serum

Get Your Happy On

I was suffering from depression and lack of direction.  I had a Phia treatment and started using Phia products and really started to feel better.  Now two year later I am much happier and look way more healthy.

Jaime Mccowen
Serum

LOVE This Serum

LOVE this serum for my hair! Great for taming those little fly aways or keeping my hair under control when traveling to humid climates. I’ve also turned my mom and sisters who live in Louisiana on to this product. They use it daily!

Kelly Holliday
Serum

The woman in the arena

This book shows Michelle’s courageous and perseverance attitude towards everything; not just her glorious experience but also difficult one. The book gave me detail explanation about how quantum nutrition works and its benefits. After reading this book, I truly believe that everyone, like EVERYONE needs quantum nutrition! Thank you so much for sharing your experience,… Read more

Serum

Searching for your path? Start with this amazing book!

This book allows you to see the path of your own self-development through the adventures of the author Michelle Roark. And that’s not even the best part! You can literally feel the energetic motivation as you turn each page!

Serum

Happiness Experiments

“What an interesting concept – personalize product recommendations based upon an individual Energy Profile.  While many spa products may feel and smell nice, Phia does something out of the ordinary for me – using the Energy Mist and Hair & Body Serum made me happy. I smiled, had good memories of tropical islands with family… Read more

Industry Leader
Serum

Product Review

“An energy experience in the best possible way! The mist is a must have for a daily refresher and the serum will make your hair just that much more shiny…and nourish your cuticles…and prime your skin for make up…and the scent just keeps you smiling!”

Spa Director
Serum

Shampoo & Conditioner

Your shampoo and conditioner have completely changed my hair. I’ve been using it for a week now. Love your products!!

Cori Woulfe
Serum

Illumination Serum

An amazing product to use after your shower for hair and body. The scent of the serum is ideal and made just for you, your body, your hair and your energy type. How great is that?

Industry Leader
Serum

Illuminating Serum

The texture of this product is one of the best I’ve used.  This product is easy to incorporate in your daily routine at home and will add as a great enhancement to spa treatments.

Spa Director
Serum

Research

Thank you again for educating me on energy medicine. Your presentation and products are so fascinating and exciting. I have been using the Imagination body/hair serum everyday and I am loving the serenity and soft skin that it promotes. I am still so floored about your research and application.

Julia
Serum

Fabulous Serum

Bought your Focus Hair & Body Serum at a hotel outside of Boulder CO in October and are desperate to get more! We live in NY.  Please let me know how I can get hold of your fabulous serum!!

Caryn
Serum

Crystal Facial

I just had the Phia crystal facial and it was the most AMAZING facial.  My skin was absolutely glowing and I was seeing all sorts of beautiful colors during the crystal massage.

Julie
Serum

At the intersection of nature and science

Take a moment to understand Phia; ……It is fascinating and its foundation at the intersection of nature and science is profound and truly effective.

Spa Director
Serum

Right for me, my body and my energy

My hair and skin feel soft and with a healthful appearance. I love smelling good all over when applying this product, without the perfume effect, not to mention this is the right scent for ME, my body, and my energy!

Industry Leader
Serum

Need to tell someone—I love this product!

Need to tell someone—I love this product. I used at the Hyatt Spa in Beaver Creek several years ago, then realized I should Google to see if I could by directly. I use this on my face and rub the rest into my hands and fingernails. It’s especially great during the winter. My skin has… Read more

S. Ford
Serum

Gosh I appreciate Phia labs

Gosh I appreciate Phia Lab so much. I recently went through a stressful time period. when things started to get overwhelming I would take a moment and use your products. It helped me calm down and think clearly. I also feel like I’ve gotten really good sleep. I’m so grateful to have that support while… Read more

Julianne Taylor
Serum

I love my Phia products!

This company has some of the best products I’ve ever used. And I really believe the hair and body serum is helping my eyelashes stay full. I used to use Grandelash MD but my eyes starting reacting to it after about a year. Your oils don’t do exactly the same as Grandelash but I don’t… Read more

Elisa McKee
Serum

I Got a ‘Quantum Physics’ Message

I Got a ‘Quantum Physics’ Massage in the Billionaire Capital of America. Sure, you can get a standard massage or facial at the on-site Body Sage Spa in the Rusty Parrot. But the menu goes way beyond that, with offerings ranging from a Phia “energetic crystal exfoliation” with “quantum essences” to a “wild nature invigorating… Read more

Daniela, The Rusty Parrot Resort Spa
Serum

The Rusty Parrot Resort Spa

My husband and I absolutely LOVE these products! We’ve been using them for about a month. Our clarity and focus have increased immensely. My sleep has even improved! my energy and enthusiasm have increased to the point where I’ve switched to decaf.😂 While I am not normally a person who will pick floral scents for… Read more

Jennifer Florez, JF Longevity Solutions
Serum

The products are great, and

The products are great, and the underlying philosophy and science is truly unique.

David Becker, Net Impact Services
Serum

I Get So Many Compliments

I bought the Focus Illuminating Serum ages ago and have been hooked ever since. I get so many compliments when I wear it and it left my skin and hair sooo smooth. Literally obsessed! Just ordered again ❤️ Ashley Zamora

❤️ Ashley Zamora

TELL US YOUR PHIA SUCCESS STORY

SUBMIT YOUR STORY
First big trip. Heading to Park city for some water ramps. #phialab #wellnessjourney #energyhealing #mindbodybalance #idbuzz #camping #citypark #ski #skate #downhillskateboarding #lovinglife #gogreen #vwbuss #woman #energyhealing #parkcity #

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Unleash the spirit of adventure with the World Cup Wellness Starter Set! 🌿
Rejuvenate your body and mind with a luxurious blend of nature’s finest botanicals — crafted to energize, nourish, and restore your wellness journey. 💫

Link in bio : https://phialab.com/energy-fit/

#PhiaWellness #BeAForce #WellnessJourney #NaturalLuxury #SelfCareEssentials #HolisticHealing #EnergyBouquet #MindBodySoul #NatureInspiredBeauty #WellnessStarterSet

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Discover Your Energy Fit with Phia ✨
Every person carries a unique frequency. Take the quick quiz, reveal your personal Energy Wave, and align with products that truly match your energy. 🌿⚡
Your journey to balance, vitality, and radiance starts here. 💫

Link in bio : https://phialab.com/energy-fit/
 
#FindYourEnergyFit #PhiaLab #EnergyWave #BalanceAndVitality #NaturalWellness #HolisticLiving #EnergyHealing #RadianceFromWithin #BeAPhiaForce #MindBodyBalance

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Feeling out of sync with your body? It’s time to stop guessing what you need and start listening. Phia Lab’s Energy Fit Assessment is a free and personalized tool that uses your unique frequency to recommend botanical products that truly harmonize your mind and body.
Get your custom wellness roadmap today! 
Link in bio : https://phialab.com/energy-fit/
 
#PhiaLab #EnergyFitAssessment #WellnessJourney #HolisticHealth #MindBodySoul #SelfCare #TuningIn #UniqueEnergy #BotanicalProducts #PersonalizedWellness #HarmonizeYourself #NaturalHealing #WellnessRoadmap #FeelGood

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Elevate your energy, transform your skin! Phia’s crystal-infused, vitamin-rich, eco-friendly skincare blends the power of nature with energy science for a radiant glow.
Ready to find your perfect skin harmony? Discover your personalized skincare ritual with our Energy Fit quiz!
✨ Find your match here: https://phialab.com/energy-fit/
#SkinEnergy #EcoFriendlySkincare #CrystalInfusedSkincare #ConsciousLiving #BotanicalBeauty #HolisticBeauty #GreenBeauty #SustainableBeauty #RadiantSkinNaturally #SelfCareRitual

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💫🌼⚡Real Journeys, Real Transformations: Our Community's Wellness Stories ✨

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💫🌼 Dive into Energetic Wellness: Science & Insights ⚖️🔬🧪 - https://mailchi.mp/phialab/scienceinsights

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BECOME A PHIA AMBASSADOR

Phia Divider

Phia Lab invites you to be part of our mission—connecting people
to the natural bioenergetic forces that power holistic wellness.
As a Phia Ambassador, you’ll join a vibrant community of passionate
creators and wellness advocates, gain exclusive early access to
new bioenergetic product launches, receive insider updates
before the public, and grow your social presence while sharing
the transformative benefits of Phia’s energy-infused
wellness solutions.

BE AN AMBASSADOR

PHIA EXCLUSIVELY IN SALONS & SPAS

Phia products are exclusively available on our web site and in fine salons and spas.

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