Illuminating-Serum-Universal

Illuminating Serum

(14 customer reviews)

$46.00

Clear
Description:

Protects your hair from the damaging effects of UV and heat, makes your hair smooth and adds incredible SHINE. By using real, rare ingredients to replenish valuable nutrients and provide moisture your hair will look and feel like silk! A must have for all hair types. The Phia Serum is also great on the skin as a makeup primer, cuticle oil or all over moisturizer.

Regimen

Work a few drops (a little goes a long way) into clean hair for added protection and shine or onto skin to smooth and moisturize. Use as a styling/blow dry tool — take a dime or less (depending on hair length) scrunch into wet or dry hair, style as desired. Protects against UV & heat. Smooth away fly-aways post workout. Softening beard oil for your favorite fellow. All natural makeup primer. Cuticle & nail repair oil. All over hydrating serum (especially dry spots like elbows & feet). Combine with the Rocky Mountain Pomade for medium hold. Combine with Phia Focus SHINE Shampoo, Magick* Conditioner and Alchemy Wash for the complete energy experience.

Wellness Routine:

Must have for daily wellness. Take a moment to breath in your unique Energy Wave as you apply your serum. Allow yourself a moment of stillness.

At Phia, we harness energies created by sun, soil and water, found in fields, forests and oceans.

  • Never tested on animals
  • No artificial preservatives
  • No MEA, DEA or dyes
  • Paraben and sulfate free
  • Gluten free
  • 100% vegan

Additional information

Weight N/A
Dimensions N/A
Energy Waves

180 Grounding Illuminating Serum, 200 Adventure Illuminating Serum, 220 Focus Illuminating Serum, 240 Balance Illuminating Serum, 260 Imagination Illuminating Serum, 280 Charisma Illuminating Serum, Serum Wood Display + 6 Testers
Size

4 fl oz, 32 fl oz
Ingredients

Cyclopentasiloxane, Dimethicone, Virgin Argania Spinosa (Argan) Kernel Oil*, Cocos Nucifera (Coconut) Oil, Persea Gratissima (Avocado) Oil*, Silk Amino Acids, Oryza Sativa (Rice) Bran Extract, Rosmarinus Officinalis (Rosemary) Leaf Extract, Helianthus Annuus (Sunflower) Extract, Leontopodium Alpinum (Edelweiss) Flower Extract*, Tocopherols, Plant, Flower and Herb Essences, Gem Elixirs. *Organic

14 reviews for Illuminating Serum

  1. –

    “This is my favorite facial product. I use it in the morning as a primer, and in the evening as an overnight moisturizer.
    It absorbs and hydrates better than any product I’ve found, at any price. I’ve been using it for 2 years, and continue to be extremely pleased with this serum.”

  2. –

    I’ve been using this on my super fine hair. It helps keep it smooth and I love the way it smells.

  3. –

    This smells like a lush tropical vacation. It works great as an overnight treatment on my dry hands and cuticles.

  4. –

    I love this product and it’s versatility. Sometimes I apply it to the tips of my hair but mostly I use it as a luxurious layer on my décolletage, shoulders and arms. I apply right after a shower, day or night, and the aroma lifts my spirits. While it might feel thick at first, it melts into your skin quickly leaving it supple and hydrated. Highly recommend!

  5. –

    This serum smells amazing!!! I use it after Washing my hair, or to touch up dull ends on dirty hair days. A little definitely goes a long way, this bottle has lasted 1.5 years for me. I love the smell of this, it brings me joy.

  6. –

    “I love the illuminating serum as a moisturizer on my face at night and as a wonderful makeup primer in the a.m.!
    I honestly have to “hide” it from my daughter who happens to use it all over her body—especially for dry cuticles! I have purchased this product in several scents, both in the spa setting and online. It has such a luxurious feel to it!”

  7. –

    I love this. It has helped my hair and scalp so much. It has the best smell. I often use it as my daily perfume. My hair is graying and so thin and my scalp WAS so dry. I first bought this from a SPA. I was so pleased with the results I have used it for several years now. I think it helped my hair get a little thicker. It does NOT weigh the hair down. A tiny dab goes a long way. I also gifted my daughter who has long dark hair and she also loves it. When she visits she always asks to borrow mine. So I have to keep plenty in stock. 😁

  8. –

    I found Phia products in a spa in Atlanta in 2018. Immediately loved them. Found the website and have been a customer ever since. The Adventure Illuminating Serum is my favorite. The scent relaxed me and calms my emotions. I lost both parents this year (not to Covid!) and when I feel sad or anxious – I put some serum on my hands and massage into my face. Great for legs in summer too! LOVE LOVE LOVE this product!

  9. –

    The scent is wonderful; a good mix of floral and earthy, I think. I use it after showering for my scalp/roots and it really brightens up my hair! I also don’t need more than a tiny drop so a little goes a long way. I highly recommend this product.

  10. –

    The smell of this serum instantly resonates with me. The texture is silky smooth…heavenly. It works amazingly well at smoothing the frizz out of my hair. Love, love, love!

  11. –

    I’ve been purchasing this serum for years and the wonder bouquet that Focus is, is unmatched by any other product. This serum feels and smells amazing and everyone notices. Will last for a long time if you use it correctly. Love love love love love this stuff. Hope it’s around for a long time to come!

  12. –

    LOVE this serum for my hair! Great for taming those little fly aways or keeping my hair under control when traveling to humid climates. I’ve also turned my mom and sisters who live in Louisiana on to this product. They use it daily!

  13. –

    This product is pure luxury – it is wonderful for any area of your body and also the ends of the hair. The smell lasts in your hair and gives you a boost through the day. I highly recommend this product!

  14. –

    I bought the Focus Illuminating Serum ages ago and have been hooked ever since. I get so many compliments when I wear it and it left my skin and hair sooo smooth. Literally obsessed! Just ordered again ❤️ Ashley Zamora

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